Areva industrial spaces

Assignment:
To create a visual identity to be applied to the Areva group industrial spaces and machines for the Jeumont site in France.

Objectives:
To homogenise the visual aspect of the different zones in order to make them more consistent with the Areva group (‘family feel‘) through the use of colour, shape, flow, ergonomics and signage.

Constraints:
Adaptable visual identity for use on buildings and machines, compliance with safety standards, compliance with the existing corporate identity, improvement of general ergonomics (e.g., flow) and existing machines (e.g., lapping machines).

Strengths:
– Strong, recognizable identity
– Adaptable industrial appearance
– Explanatory signage for visitors
– Improved general ergonomics (building spaces/flow and machinery)
– …

Client:
AREVA, a French industrial group specialising in the nuclear sector, new technologies and electrical connectors.